News:In recent years, with the expansion of the global consumer market and the iterative update of technology, the packaging industry has become one of the leading industries in the economy and one of the key areas supported by governments. With the improvement of the market and the increasingly diversified needs of consumers, the packaging industry is gradually developing towards specialization, intelligence, environmental protection and sustainability. Enterprises urgently need breakthroughs in improving the quality, function and innovation of product packaging. Therefore, innovation display, technical exchange and business cooperation in the packaging industry have become particularly important, and the exhibition is one of the ideal platforms for the realization of these goals.
In 2023, the economy will gradually recover, business activities will further return, and the exhibition industry, as an important platform to promote the linking of industrial chains, supply chains, and value chains, will show a restorative growth trend. In this context, the Shanghai World of Packaging (Swop) co-sponsored by Messe Düsseldorf (Shanghai) Co., Ltd. and Adsale Exhibition Services Co., Ltd. has attracted much attention. As a member of the Interpack Alliance, the world's leading exhibition of processing and packaging machinery, swop fully benefits from the international promotion network and professional resources of the interpack exhibition, providing services for packaging industry companies at home and abroad, as well as food, beverage, dessert, baking, medicine, cosmetics, non- Professional buyers in terminal fields such as food consumer goods and industrial products provide a one-stop packaging procurement platform that runs through the entire industry chain.
Embracing the changes of the times and quickly responding to the new demands of the packaging market - swop is upgraded to an annual session to comprehensively improve the experience and service level of exhibitors and visitors.
