Dear leaders, distinguished guests, friends in the industry, Hello! The topic of my speech today is "overview of Guangdong Printing Industry in 2015 and outlook for 2016". Next, I will make a brief speech in two parts.

General situation of Guangdong Printing Industry in 2015

2015 has passed, but the annual review and inspection of the printing industry in Guangdong Province has just begun, and the relevant data have not yet been counted. Therefore, there is no specific and accurate data, so we can only make a general comparison and estimation with 2014 based on what we usually know. In terms of the total industrial output value, it was 190.4 billion yuan in 2014, which is expected to be basically the same or slightly higher in 2015; The profit index is affected by the overall economic environment, especially by the fierce market price competition, the sharp rise in human costs, the increase in exchange losses and other factors, and the realized profit estimate is lower than that in 2014; Number of enterprises according to the data, 716 enterprises were newly registered and 678 enterprises were cancelled in 2015, an increase of 38 compared with the data of enterprises in 2015. It seems that the tide of closure of Dongguan printing enterprises circulating in the society has been exaggerated. According to the data, in 2015, there were 208 new registered enterprises and 210 cancelled enterprises in Dongguan, basically the same.

At present, although there are still 19000 printing enterprises in our province, we also find that there are some zombie enterprises or zombie like enterprises, for example, some enterprises have an annual output value of only more than 100000 yuan. According to the requirements of the provincial government for "de production capacity", it is not ruled out that these enterprises will pass this year's annual inspection, be eliminated or be statistically counted differently, so that the number of enterprises passing the annual inspection this year may be less than that in 2014; There were 780000 employees in 2014. Affected by the layoff measures taken by enterprises to cope with the soaring human costs and the technical transformation measures to improve the level of automation, the number of employees in enterprises will continue to decrease in 2015. After the Spring Festival this year, the phenomenon of labor shortage did not appear, and all kinds of large-scale job fairs after the Spring Festival in previous years also disappeared. Many enterprises will not supplement or supplement in full after employees leave their jobs, so as to achieve the goal of natural attrition. To sum up, I think we walked through difficulties in 2015.

Development trend of Guangdong Printing Industry in 2016

In 2016, affected by the external environment of the global economic downturn and the slowdown of domestic economic growth, the development speed of Guangdong's printing industry will also slow down. However, due to the downward adjustment of the exchange rate between the RMB and the US dollar, it will promote the increase of the export-oriented Guangdong Printing Enterprises' export processing output value, especially in the second half of the year; In terms of profits, due to factors such as excess capacity of medium and low-grade printing, disorderly price competition, high labor costs, exchange losses caused by rapid changes in exchange rate and relatively lagging response measures, the profit of enterprises, especially in the first half of the year, will not be optimistic.  However, with the gradual implementation of the national supply side structural reform measures, it will bring favorable opportunities to enterprises. Recently, the people's Government of Guangdong Province issued the notice of the people's Government of Guangdong Province on printing and distributing the supply side structural reform plan of Guangdong Province (2016-2018) and five action plans. The measures are specific, targeted, powerful and encouraging.

For example, it is clearly proposed that the growth rate of income level should be commensurate with the improvement of labor productivity, and a minimum wage standard adjustment mechanism should be established that is commensurate with the level of economic development. The minimum wage standards in 2016 and 2017 are temporarily implemented according to the standards issued in May 2015;  For enterprises that have paid industrial insurance in full according to law and have not laid off workers or whose layoff rate is lower than the registered unemployment rate in cities and towns in the overall planning area in the previous year, 50% of the total amount of unemployment insurance premiums actually paid in the previous year can be used to pay job stabilization subsidies; Reduce the cost of social insurance premiums, implement the current "five insurances and one fund" policy, and appropriately reduce social insurance premiums; Since the second half of 2016, the medical insurance rate has been gradually reduced to about 5.5%, the industrial insurance unit rate has been reduced to 0.8% on March 1, and the housing fund ceiling has been reduced from 20% to 12%... For enterprises that have difficulties in depositing housing funds, after discussion and approval of the workers' Congress or the labor union, the rate will be reduced or the housing provident fund will be deferred; There are also reducing the cost of production factors, adjusting the electricity price in our province, and so on. I believe that the implementation of these favorable policies will help stop the current downward trend of profits. Therefore, I think the overall situation of the printing industry in Guangdong Province in 2016 is still the coexistence of challenges and opportunities, and the simultaneous development of persistence and innovation.

Recently, we learned that many enterprises in the industry have taken many innovative measures. In order to cope with the unfavorable factors, on the one hand, enterprises have stuck to their positions through hard training, strengthening management, consolidating the foundation, opening up new sources of income and reducing expenditure, increasing efficiency and layoffs, and so on; On the other hand, enterprises will also choose innovative development to break out of difficulties. Through marketing innovation, design innovation, technology innovation and management innovation, they have opened up new markets and businesses driven by the "Internet +" thinking, and have done everything possible to improve the added value of products. Third, enterprises will improve production efficiency and economic benefits through automated and intelligent technological transformation, such as installing robots, using robots, automatic detection, automatic packaging, optimizing combing, breaking through bottlenecks, reducing manpower and consumption. Fourth, some enterprises will further expand the scope of printing and gradually implement the broad concept of printing into action.  For example, in the fields of smart labels, laser printing, Nanjing printing, 3D printing, arts and crafts printing, traditional printing enterprises have gradually set foot and expanded. Digital printing will also be extended to personalized labels, personalized packaging, functional packaging and so on. We can refer to these practices.

In terms of green printing, in the face of increasingly strict environmental control, enterprises will pay more attention to starting from the source and strengthening the monitoring of raw material procurement; Some plastic printing enterprises will strengthen cooperation with production and scientific research institutions, actively test and promote the application of new inks and new processes to replace the traditional solvent ink printing process of plastic gravure printing, and significantly reverse and change the current situation of serious environmental pollution caused by plastic printing; From the perspective of environmental protection, energy conservation and waste reduction, enterprises will intensify technological transformation and promote clean production, so as to improve economic and social benefits.

In general, although 2016 is full of difficulties and hardships, it is also full of sunshine and hope. Let's boost our spirit, comb our confidence, face difficulties and overcome difficulties. The victory must belong to the fighters of the printing industry in Guangdong, Hong Kong and Macao! Chen Jun: President of Guangdong Printing and copying Industry Association